Pacing and budget alerts
Know early when a month will miss, not on the last day.
ENWritten by Elena Novak· Documentation LeadLast updated
Writes and maintains the Paid Lens documentation, from first connection to workspace administration.
Pacing projects month-end spend and outcome from the trailing 7 days, adjusted for known weekday seasonality in your own account.
Alert thresholds
Default alerts fire at a projected variance of 10% on spend or 15% on the goal metric. Both are configurable per goal.
Alerts are delivered by email and appear as P1 items in the decision queue when the projected miss is material.
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